Logo 40 years Netherlands China
Client
Embassy of the Kingdom of the Netherlands in Beijing, China.
Project
Logo design for the celebration of 40 years diplomatic relations between the Netherlands and China.
Outcome
An event logo with two groups of circles that overlap and inter-connect, symbolising the collaborations between the two countries on different levels. The festive appearance resonates fireworks. The orange circles represent the Netherlands, the red ones China.
On a micro level the circles are made of various symbols that are characteristic for each country. For Holland windmills, tulips, ice skates and a cheese. For China pagodas, pandas and fans with a coin in the middle.