Studio Dumbar

3D Design

CCTV

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Client

China Central Television (CCTV).

Project

Project not acquired. A sign system for CCTV’s new headquarters in Beijing, designed by Rem Koolhaas.

Outcome

Together with Unit Design in Frankfurt, Studio Dumbar was invited to participate in an international design competition for the 3D design of CCTV’s new headquarters (to be opened in 2008).

A dynamic, illuminated signage system for the building, using the visible construction grid on the building’s skin. 

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